The Ultimate Guide to Dressing for a Photo Shoot: Tips from a Photographer

You're about to have your photo taken by a professional (that’s me, in case you’re wondering), and you’re standing in front of your closet like it’s some sort of fashion-themed escape room. What should you wear? What shouldn’t you wear? Is the feather boa too much?

Don’t sweat it. Let’s break down how to dress for a photo shoot, so you can strut your stuff without looking like you just stepped out of a time machine.

1. Keep It Timeless, Not Trendy

I know that new Supreme drip is calling your name, but trust me on this—trends are fleeting, but photos are forever. Unless you want your future grandchildren to laugh at you, aim for classic and timeless outfits. Think solid colors, simple patterns, and pieces that make you look like the best version of yourself, not a walking TikTok challenge.

Pro Tip:

  • Skip the Logos: Unless you’re getting paid to advertise for Nike, leave the swoosh at home. Logos can be distracting and date your photos faster than you can say “Y2K.”

2. Choose Block Colors Over Patterns (Mostly)

Let’s have a heart-to-heart about patterns. They can be fun, they can be bold, but they can also turn your photo into a confusing visual jumble if not handled with care. Block colors are your best friend when it comes to creating a clean, polished look. They help keep the focus on you, not the busy swirl of lines and shapes on your shirt. However, if you’re going for a statement piece—a bold print that truly represents your personality—just make sure it’s the star of the show and doesn’t have to compete with a complex background. Remember, the goal is to enhance, not overwhelm.

Pro Tip:

  • Patterns with Caution: If you do opt for patterns, keep them large and simple, especially if your shoot will have a detailed background. Small, intricate patterns can create visual noise that distracts from your lovely face.

3. Coordinate, Don’t Match

Now, I’m not saying you should dress like the Brady Bunch (unless that’s your vibe—no judgment). But coordinating colours within your group or couple’s photos can make a world of difference. Think complementary colours, not identical twin outfits. You’re aiming for harmony, not high school musical.

Pro Tip:

  • Consider the Setting: Is your shoot on a windswept beach? Earth tones and flowy fabrics might be your friend. Are we downtown with an urban vibe? Think sleek and modern. Your environment can give you clues on how to dress to impress.

4. Layers are Your Friends

Layers add depth and texture to your photos. A well-placed jacket, scarf, or cardigan can elevate your look from “meh” to “wow.” But beware—layers should enhance your outfit, not make you look like you’re auditioning for a role as a human burrito.

Pro Tip:

  • Mix Textures: Pair soft knits with denim or leather for a dynamic look. But keep it balanced—if your outfit has too much going on, the focus might shift from your gorgeous face to that overly busy ensemble.

5. Comfort is Key (And No, I Don’t Mean Sweatpants)

Here’s the thing: if you feel awkward, you’ll look awkward. Choose clothes that you can move in, sit in, and twirl in (because who doesn’t love a good twirl?). Comfort doesn’t mean sloppy—think cosy knits, stretch fabrics, and shoes you won’t regret an hour into the shoot.

Pro Tip:

  • Do a Dress Rehearsal: Try on your outfit before the shoot and do a few poses in the mirror. If it’s riding up, pinching, or otherwise misbehaving, it’s time for a wardrobe change.

6. Consider Hair and Makeup

While wardrobe is crucial, hair and makeup can be just as important in creating the perfect look for your photos. Whether you’re going for a natural vibe or full-on glam, consider how your hair and makeup will complement your outfit and the overall theme of the shoot.

Pro Tip:

  • Matte, Not Shiny: Avoid overly shiny makeup products that can reflect too much light in photos. Matte finishes tend to photograph better and reduce the risk of unexpected glare, making you look sweaty.

7. Watch Out for Wrinkles

This might seem obvious, but wrinkles can sneak up on you faster than a surprise rainstorm. Ensure your clothes are properly pressed or steamed before the shoot. A wrinkled outfit can distract from the overall polished look you’re aiming for.

Pro Tip:

  • Travel Smart: If you’re travelling to the shoot location, pack your clothes carefully. Roll them instead of folding to minimize wrinkles, and bring a small portable steamer if possible.

8. Dress for the Weather

Always consider the weather when planning your outfit. An unexpected cold snap or heatwave can turn your dream outfit into a nightmare. Check the forecast and dress accordingly, with layers or light fabrics as needed.

Pro Tip:

  • Plan for the Elements: If you’re shooting outdoors, consider bringing along a stylish jacket or umbrella that complements your outfit. You never know when the weather might decide to play a role in your shoot.

9. Say No to Tiny Patterns and Loud Prints

Unless your goal is to make people dizzy, avoid small patterns and overly loud prints. They can create a visual effect known as moiré in photos, making your outfit look like it’s been caught in a time warp. Stick to solid colors or larger, more subtle patterns.

Pro Tip:

  • Choose Colors That Flatter: Everyone has that one color that makes them look like they just returned from a spa retreat. Wear that color! And remember, some hues work better on camera than others. Jewel tones often pop beautifully, while pure whites can wash you out.

10. Don’t Forget the Undergarments
(for Outfit Changes)

It’s not the most glamorous topic, but choosing the right undergarments is absolutely key to pulling off your outfit flawlessly—and for sneaky wardrobe changes between shots. Make sure your bra straps aren’t showing, your underwear lines stay invisible, and everything is giving you the right amount of support.

For solo shoots, or shoots where you might be changing outfits on the fly (sometimes in less-than-private locations), consider wearing a nude bodysuit (for women) or a fitted undershirt (for men). These can be lifesavers when you're switching looks without wanting to give everyone around an unexpected show.

Pro Tip:

  • Nude is Neutral: When in doubt, nude undergarments are often the best choice. They won’t show through lighter fabrics or steal the spotlight from your carefully chosen outfit, plus they make those quick changes a breeze.

11. Accessories: The Cherry on Top, Not the Whole Sundae

Accessories are the spice of your outfit—they should enhance, not overpower. A statement necklace? Sure. A thousand bracelets clinking and clanging? Maybe not. Keep it simple, and let your personality shine through rather than being overshadowed by your bling.

Pro Tip:

  • Think About the Whole Picture: Consider how your accessories interact with your outfit and the setting. If you’re going for a natural, outdoor shoot, a flower crown might be a lovely touch. But if we’re shooting something sleek and modern, maybe leave the boho vibe at home.

12. Mind Your Footwear

Shoes can make or break an outfit, so choose wisely. Consider the terrain of your shoot location—heels might not be the best choice for a grassy field, and flip-flops won’t do for a chic cityscape.

Pro Tip:

  • Bring Extra Pairs: If you’re not sure what will work best, bring a couple of footwear options to the shoot. You can always change depending on what feels right on the day.

13. Incorporate Props Thoughtfully

Sometimes, props can add a fun and personal touch to your photos. Whether it’s a bouquet of flowers, a vintage camera, or even your pet, make sure any props you bring are meaningful and enhance the story you’re trying to tell.

Pro Tip:

  • Keep It Simple: Props should complement your shoot, not overwhelm it. Choose one or two items that tie into the theme or setting, rather than bringing a whole collection of random objects.

14. Consider the Theme and Purpose of the Shoot

Finally, always keep the theme and purpose of your shoot in mind. Are we going for something romantic and soft? Bold and editorial? Fun and casual? Your outfit should align with the vibe you want to convey. Think of your clothes as part of the storytelling process—what story do you want to tell?

Pro Tip:

  • Bring Options: When in doubt, bring a couple of outfit options to your shoot. That way, we can mix and match based on what looks best on camera and in the setting.

15. When in Doubt, Choose Black

Let’s face it: black is the ultimate wardrobe hero. It’s slimming, it’s chic, and it works in almost every situation. If you’re ever unsure about what to wear, you can’t go wrong with black. It’s the color that flatters everyone, never goes out of style, and adds an air of sophistication to any look. Plus, it’s the perfect backdrop to let your personality and expressions take center stage in your photos.

Pro Tip:

  • Add Texture for Depth: Since black can sometimes flatten out in photos, consider mixing textures—like a black knit sweater with leather pants or a silk blouse with dark jeans—to add depth and interest to your outfit.

16. Bring a Few Options
(Especially a Statement Piece for Solo Shoots)

When it comes to solo photo shoots, variety is the spice of life. Bring along a few outfit options to try out different looks during the session. This way, you can experiment with different vibes—from classic and timeless to bold and daring. Don’t shy away from packing a loud statement piece, like a vibrant jacket, a funky hat, or an elegant ball gown to add some extra flair to your photos. However, if you’re in a group, resist the urge to have everyone make a statement—unless you want your shoot to resemble a confused band promo.

Pro Tip:

  • Balance Your Looks: Start with a more neutral outfit and then switch to your statement piece later in the shoot. This way, you’ll have a range of photos, from understated elegance to eye-catching fashion-forward looks.

Conclusion: Dress to Impress, But Be Yourself

Ultimately, the best thing you can wear is confidence (cheesy but true). When you feel good in what you’re wearing, it shows. Follow these tips, and you’ll be on your way to a photo shoot wardrobe that’s not only picture-perfect but uniquely you. And remember—if you’re ever in doubt, just ask your friendly neighborhood photographer (that’s me). We’re here to help you shine, one well-chosen outfit at a time.

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